Building Brand Awareness is even more important today than ever. It is a constant struggle to grab the attention of someone, let alone remind them of new products or special offers.
The fact that Graphic Design makes for one of the strongest statement on a website is undeniable. What was the standard in the mid to late 90's is unacceptable in today's information universe, and with good reason. Ten years ago you probably would have never thought of freely giving away your private information or sharing your daily experiences with web sites LinkedIn, Facebook, Twitter -- yet every day friends and family share all types of information, and as the saying goes "A picture's worth a 1,000 Words!"
Human beings have the remarkable ability to remember geometric shapes and colors, a fact which is extremely important not only for marketing your business but also to remind your customers' of who you are, and what you company represents, as well. There is a science behind a well-designed logo, to how people read food menus, utilizing some of these technics only empowers your business that much more!